So what does a Technical Marketing Manager do?
In a sentence I see it as taking overall responsibility for marketing the product of a hugely technical organisation; something that is much more than the 4 P’s.
What is a Technical Marketing Manager? Read More »
I returned from Barcelona on Friday after a week of lead generation, market positioning research and generally being a booth bloke at Mobile World Congress for my employer The Centre for Secure Information Technology (CSIT), an innovation and knowledge centre specialising in cyber security research based at Queen’s University of Belfast. I have spent the weekend mulling over the experience
Thoughts on Mobile Word Congress 2012; Why you should be there #mwc12 Read More »
As I sit here on the Dublin to Barcelona flight I am thinking about the research we are demoing this week. I’m a simple guy and I’m a sucker for a good story. In my recent round of induction chats one of my new colleagues at CSIT explained the genesis of the concept behind Physical
A little shot of PUF; Mobile World Congress 2012 #mwc12 Read More »
Prior to starting my new role recently as Technical Marketing Manager at Queen’s University Belfast’s Centre for Secure Information Technologies (CSIT) I tweeted a link to a guest post titled “A 90-day Plan for New Product Managers” by Ninon LaForce writing on one of my favourite blogs: On Product Management. The post struck a cord with me
New role: The 30-60-90 plan – The first 30 days Read More »
Google have just posted the following to the @googlenexus twitter account: We have a surprise for you today. Stay tuned! Can’t wait to find out what it is. Couldn’t be the Honeycomb update for the Nexus S could it? Or perhaps some exclusive new apps perhaps. Alternativly it could just be a spoiler to steal
Google Nexus Twitter account suggests surprise is coming today Read More »